GREEN CLAIMS POLICY
Our Green Claims Policy.
A framework for responsible environmental communications and sustainable business practices at Quanturisk Analytics.
Overview & Governance
As a certified signatory of The Anti-Greenwash Charter, Quanturisk Analytics is committed to the highest standards of responsible marketing and communications practice. The Anti-Greenwash Charter is an independent not-for-profit body, governed by an advisory panel of leaders across sustainability, ESG, marketing, policy, and communications. It reviews signatory compliance and can revoke signatory status for non-compliance.*
* Johannes Wassenberg, co-founder and CEO of Quanturisk Analytics, is a member of The Anti-Greenwash Charter's advisory panel.
This policy applies to all forms of marketing and communications we use or will use, including online marketing, social media, direct marketing, events, trade and sales, and other professional promotions and communications.
Given our early stage of development, this policy distinguishes clearly between commitments that are in place today and enhanced processes that we will implement as our scale, resources, and marketing activity increase. Our Chief Executive Officer is responsible for ensuring compliance with this policy, which is reviewed annually. Any non-compliance is escalated to the Leadership Team.
Overview & Governance
Our Standards
Irrespective of our stage of development, we commit to the four standards of The Anti-Greenwash Charter:
Transparency. Clear communication of what environmental benefit our products or services offer. We will not conceal or omit information.
Accountability. We substantiate our green claims with accurate, regularly evaluated empirical evidence. We commit to sharing facts, figures, and statements that can be checked.
Fairness. We make specific statements about our environmental efforts and ensure our actions match those promises. Comparisons are clear and unambiguous.
Honesty. We ensure our actions match our promises. We make specific statements about our organisation's environmental efforts and hold ourselves to them.
Part 1 — What We Do Now
Culture and Governance. The people who drive Quanturisk forward — from the leadership team onwards — are responsible for living, embodying, and representing the culture set out in this policy. Our CEO owns compliance with this policy and reports to the Leadership Team on any issues.
Our Solutions Focus. While we have not yet made any green claims in our marketing, our solutions focus on providing customers with insights on the risks stemming from the internalisation of negative social and environmental externalities in their own business and value chain — helping them improve their resilience and sustainability footprint.
Core Commitment. In all of our undertakings, we are committed to high standards of rigour, transparency, and honesty. This includes our sustainability-focused solutions, our own sustainable footprint, and continuous improvement in all of these processes.
Editorial Process. All external communications are subject to human review to ensure accuracy and consistency with this policy. The depth and formality of our review will scale in line with the growing volume and impact of our communications.
Use of AI. We use AI tools to assist in content creation, code development, platform building, UI construction, data analysis, report and presentation generation, and content personalisation. All AI-generated content is reviewed by human reviewers before publication. Every individual at Quanturisk is responsible for ensuring that AI-generated or supported content aligns with our culture, sustainability values, and this policy.
Modelling Integrity. Our core focus is on measuring sustainability-related risks through scenario-driven model outputs based on assumptions and simplifications. We commit to undertaking these modelling activities, defining scenarios, and making assumptions without an ulterior motive or predetermined outcomes, guided by our professional integrity and best efforts.
Escalation Procedure. We commit to responding to any enquiries regarding our green claims within three working days. We include our Certified Signatory Declaration at the bottom of all relevant campaigns to highlight our commitment to transparency and invite feedback. Stakeholders can also submit greenwashing concerns directly to The Anti-Greenwash Charter for independent review.
Legal Compliance. We have a strong commitment to legal compliance, including in the area of green claims. At our current stage, we primarily focus on establishing the appropriate culture and governance framework to ensure compliance.
Partnerships and Collaborations. We are dedicated to promoting sustainability and responsible marketing practice across our network. As we select partners, we look for those who share our values around sustainability and green claims. We will not engage with partners if doing so would require us to materially soften our own objectives and commitments under this Charter.
Part 2 — What We Will Implement as We Grow
The following enhanced processes and controls will be implemented as our scale, resources, and marketing activity increase. We list them here as a public commitment to our trajectory.
Green Terms Glossary. We currently use certain terms to describe our products. As we expand our product offering and external communications, we will review and update this glossary.
Sustainability. The principle of meeting present needs without compromising future generations' ability to meet theirs. At Quanturisk, we define it more specifically: the absence of meaningful negative environmental and social externalities. We measure sustainability using the social cost concept — when a person or company pays the full social cost of a resource they use or an output they create, they are acting sustainably.
Physical Risks. Direct, tangible impacts from climate-related hazards: heatwaves, flooding, tropical cyclones, wildfires, droughts, sea-level rise. We measure these using global studies that model GDP impact by country, correlated with company revenues and adjusted for sector asset intensity.
Transition Risks. Financial, operational, and strategic risks arising from the global shift toward a low-carbon economy — from changes in policy, regulation, technology, market dynamics, and societal expectations. We measure transition risk as the probability that a company will need to pay the full social cost of its ongoing GHG emissions.
Water-Usage Related Risks. Risks from two sources: the financial quantification of impact on wellbeing through changes in natural environment caused by water consumption, and the increasing likelihood that companies will need to pay the full social cost of their water consumption.
For detailed methodological explanations, please visit our Methodology page or contact us at info@quanturisk.com.
Third-Party Verification of Claims. At our current stage, we are not making green claims that require third-party verification. As we grow, we intend to have our models and outputs reviewed by a Scientific Advisory Board. We will then also evaluate whether to engage additional third parties to verify sustainability claims we may make at that stage.
Verified Claims Database. As we scale, we intend to build a database containing all verified green claims that we make, providing full traceability and accountability.
Employee Training. At our current stage, Quanturisk does not centrally train its voluntary staff. Once recruitment commences, new employees will participate in in-house training on our culture, sustainable and anti-greenwashing practices, this policy, and The Anti-Greenwash Charter's standards. Annual refresher training will cover changes in regulations, best practices, and our policy.
Imagery and Colour. We recognise the impact of visual representation in shaping perceptions. At this stage, we provide best efforts not to use misleading images and will not make green claims supported by misleading imagery. As we scale, we will implement processes and controls to ensure images and colours are used in an accurate, authentic, truthful, transparent, and culturally sensitive way.
Campaign Reviews. As we grow, we will build out processes to ensure compliance of our marketing campaigns with this policy, including ultimately through third-party verifiers whose reports we will make public.
Enhanced Legal and Compliance Processes. As we scale, we will ensure that legal compliance processes and controls grow at a commensurate pace, keeping us aligned with this Charter and all applicable laws and regulations.
Process Excellence. As an intention rather than a firm commitment at this stage, we also want to foster a culture of process excellence, supported by Lean Six Sigma principles: clear process steps, defined owners, documented inputs and outputs.
Employee Wellbeing. We value a diverse, equitable, and inclusive workforce, with trust, transparency, and employee wellbeing as priorities. As we scale, we will use both internal and independent external feedback to understand our strengths and weaknesses and continuously improve.
Stakeholder Education. Our strategy for stakeholder education involves broadening understanding of the full social costs of using inputs and producing outputs that impact the environment and society. We believe that by quantifying social costs, we enable stakeholders to make more educated decisions based on holistic prices that contain all relevant information.
Our Own Environmental Footprint. At our current stage, Quanturisk operates fully remotely and therefore has limited influence over the carbon and water footprint of its individual staff. As we scale, we will build out this policy to keep it aligned with the growing social, carbon, and water footprint of the company and its employees.
Contact and Feedback
If you have questions or feedback on this policy or our green claims, please email us at info@quanturisk.com. You can also submit greenwashing concerns directly to The Anti-Greenwash Charter for independent review at antigreenwashcharter.org.